All good jeans have a story to tell–and our story starts in Winnipeg in 1921 at Western Glove Works, a family run business founded by the Silver family. Western Glove Works is now the oldest privately held denim producer in North America. The Silvers were expert denim manufacturers, crafting blue jeans, work jackets and coveralls for the Canadian workwear market. That’s over 100 years of craft at your service.

By the 1980s, Western Glove Works was producing high quality denim for a number of private labels you've known and loved. With all those years of experience under their belt it was time to launch a new venture and put their craftsmanship and superior knowledge of denim to the test with their very own label. Silver Jeans Co. launched in 1991 and the rest is history.

A century of fit

100 years later and we’ve still got your butt. And we’ve got it covered for many, many more. While we’re proud to look back, we’re more excited about what’s next. Because this is your denim for days, nights, and every adventure in between.

Here's to a century of denim and all the stories still to come.

Want to learn more about how we fit? Explore our detailed guides.

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